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Virtual Magazines, Newspapers, Books...

When I wrote this post about the changing nature of ebooks, most of it was startling obvious to most technology players, and yet I find that most strategists are intrigued but in the dark about what's really going on with tablet devices.

Publisher Condé Nast has been very public about their preparations for the rumored upcoming Apple Tablet with Wired magazine, but there is no question in my mind that publishers are going to be hedging their bets with Amazon's Kindle and even possible reference designs (which PC manufacturer's could deliver) like the one Microsoft showed in this concept video called "Courier".

This week has seen a flurry of activity and discussion surrounding major publishers and their magazine prototypes like the one in the video below.

Will these tablets and devices ship, enabling all of these exciting and rich publications to be created and delivered on a reader/tablet type device? I have no doubt the answer is, "yes." Will there be a model for publishers to charge for their content? Absolutely, and many of us believe it will be an online store, similar to buying applications for the iPhone or iPod Touch, both of which can now take advantage of Apple's rollout of "micropayments" for, as an example, games that are enabled for the game publisher to charge for incremental play (i.e., additional levels of the game or in-game purchases that enhance game play).

Take a peek at Time's Sports Illustrated prototype that will help you see the possibilities that 2010 will bring with an entirely new class of devices, content delivered to and through them, and what this means for everything I've been discussing on this blog as it pertains to the world our students will inherit.

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Disclaimer: The opinions expressed in Accelerating Change are strictly those of the author and do not reflect the opinions or endorsement of Scholastic, Inc.